| Show UPA FUNCTIONS THEN AND NOW even connecting employer and potential employee Ads placed in Utah newspapers like those in other states are distributed nationwide by the system and callers looking for any particular item are assisted in their search by ADZ operators Someone in the market forbicycle as an example tells the operator The by fax mail local readers in individual advertiser classified ad that fits their inquiry is sent them or e-mail In addition to providingservice to it immeasurably expands the circulation of ads papers and vastly increases the likelihood of an getting results -if notlocal sale then one somewhere in the state or even nationally Keeping its members abreast of changes in newspapering has always been foremost among UPAobjectives An example was the decision in 1964 to visit an offset plant in order that those still on the fence about converting from letterpress could havefirst-hand view of the new cold type and web offset combination They toured News Publishing Center the valleyfirst such printing facility utilizingVanguard15 press It hadcompanion typesetting firm Composition Service Center On October 14 1972 day-long seminar took place in the plant of the Murray Eagle and drew 79 publishers and staff members of newspapers in Montana Idaho Arizona Wyoming Nevada and Utah Film and camera operations platemak ing techniques pressroom chemicals and inks and general problem-solving were discussed by representatives of North American Rockwell manufacturer of Goss presses Durolith Plates Chemco Corporation and Flint Ink Company Themes of common interest which didnrequire field trips have been topics on convention programs for an entire century News people themselves have shared their knowledge of virtually every phase of newspaper production associate members have provided information about their machines and commodities experts from elsewhere have lectured on almost every phase essential to newspapering Few subjects important to the profession have been overlooked ranging from 259 Digital image 2005 Marriott Library University of Utah Al rights reserved |
