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Show 202 a safe level. On the bottom right of the sign is the branded corporate subject: "Rio Tinto." Another sign of the same design states, "One goal: cleaner air for our community," and below, the same slogan: "Take a closer look at RioTintoKennecott.com," signed by your corporate citizen-subject, "Rio Tinto" (see Figure 4.10). To the left is a beautiful picture of Daybreak directly in front of the Bingham Canyon Mine. Together, these signs indicate that Rio Tinto, like the Salt Lake City community, is also concerned about Salt Lake's air pollution problem. It has goals and values. As a responsible citizen-subject of the community, Rio Tinto is actively part of the solution of this issue that affects the local environment. On the northwest part of the stadium Rio Tinto waits for visitors to stop by its "Kennecott Plaza" (see Figure 4.11). The Kennecott Plaza is a small area that informs visitors about the necessity of copper, the stadium's proximity to the Bingham Canyon Mine, and the sustainability efforts of Rio Tinto Kennecott. The plaza includes a "copper counter," signs, and viewscopes. The "copper counter" is not actually copper, but it is a counter that allows visitors to stand, eat, and fraternize, while watching the soccer match (see Figure 4.12). "Enjoy the game from the Copper Counter," it says on the counter-top. It spans the northwest portion of the stadium, and it is probably 150-200 feet long. On its surface are different colored waves that move along the length of the countertop. Presumably, these waves represent the Oquirrh Mountain's geologic strata. Inside the waves, and below and above them is a laundry list of different commodity products that all rely on copper: "dehumidifier," "blender," "crock pot," "garbage disposal," "door knobs," "freezer," "paint sprayer," "heat gun," "chain saw," "generator," "table saw," "lawn mower." The list goes on. |