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Filters: Department: "Marketing" Format: "application/pdf"
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TitleDateTypeSetname
1 A canonical correlation approach to market analysis1986-08Textir_htca
2 A marketing analysis of male and female major and non-major grocery shoppers1988-06Textir_htca
3 Adthing: a Student Experience2018Textir_htoa
4 Affects of user generated videos on brands2009-05Textir_etd
5 Antecedents to Social Media Influencer Effectiventess2020Textir_htoa
6 Career Immersion Prior to Graduation: an Analysis o the Efficacy of Student Marketing Agencies2017Textir_htoa
7 Changing brand perception: Changing university students' attitude toward a company and enabling a talented recruiting pool2015-04Textir_htoa
8 Consumer purchasing & behavior: A consideration of the combined influence of culture & conformity on consumer decisions2014-12Textir_htoa
9 Digital Marketing in the 21st Century: the Evolution of the Department of Marketing at the University of Utah2018Textir_htoa
10 Gendered differences in advertisting2022Textir_htoa
11 How branding influences our willingness to pay for necessity products2021Textir_htoa
12 How personal characteristic influence shopping habits post covid-192023Textir_htoa
13 How social media influencers affect consumer's willingness to pay and their idealized self2022Textir_htoa
14 How to have style: style discourse in a makeover show and fashion consumption2011-08Textir_etd
15 The impact of social media on behaviors and attitudes toward television advertsiing2023Textir_htoa
16 Marketing: A comparison of academic theory and practices of Utah businesses1987-06Textir_htca
17 Modeling play depth for online video advertising2016Textir_htca
18 The relationship between fashion advertising preferences and personal style2021Textir_htoa
19 Symbolism and the organizational culture1990-06Textir_htca
20 Targeting generational segmentations in advertisements through psychoraphic attributes: the coca-cola company2021Textir_htoa
21 The use of a model in determining snacking behavior1992-06Textir_htca
22 Using importance-performance analysis to develop financial marketing strategies1989-08Textir_htca
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