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Show YOUR OWN ® BUILDING GOOD WILL ® CONTACTING PROSPECTS CUSTOMERS REGULARLY © DOINGA BETTER SALES AND JOB If you manufacture a product or have a service that is sold nationally, why not investigate the many advantages of a consumer magazine to provide a continuing contact with your prospects and customers? There’s no better medium for building sales volume, holding customer good will, and in bringing in new Customers. | R. L. Polk & Company’s Direct Mail Advertising Division now handles all creative, editing, printing, dealer imprinting, list compilation, addressing and complete mailing operations for a Select group of national organizations, issuing monthly, quarterly and semi-monthly owner and consumer magazines with a combined circulation of more than 3,000,000 copies monthly. A staff of experienced consumer magazine and market experts is at hand to consult with you on what you may expect from such an advertising program. If yours is a publishing Peo Polk can do it better. Direct Mail Advertising R. L. POLK 431 Howard & 113 St. Clair Ave., N. E. OHIO COMPANY > Street, Detroit 31, Michigan BRANCH CLEVELAND, Division OFFICES 333 W. Lake St. _ CHICAGO, 1136 Washington Ave. ST. LOUIS, MO. == | ILL. 60 E. 56th St. NEW YORK ~—«4O1.N.. Broad Sr. = PHILADELPHIA, PA. — CITY, NEW YORK |