| OCR Text |
Show 8 it before it must be positive ends, achieve can effectively led. final One one a go about to the complex interaction of measuring to, and chief criticism of The end. this perhaps can regard these the to entiated viduals 12 is achieving that fail they not seasoning in necessary opinions" opinion is The result of rather than true "an action , " as one disparate individuals having of weight a structured society, differ occupying dif and influence and positions.,,13 "public opinion polls" adequate way of arriving at in regard to series event or an measuring that opinion remains assertion of polls o£ others. reaction function of different ferent strategic an these the at network of different kinds of groups and indi a having a sole method of a through the population a is but into If Public it, "of equal weight as "sum of individual a public opinion. writer put gone anticipated is polls opinions in guarantee that the individual never, have opinions recorded How does Many modern theorists look askance "public opinion polls" of answered. remains group situation? results be question this 120 avson, study do not answer to represent what of events, still to be that newspaper and the is a wholly public opinion problem of is the solved. It magazine sources in . l3Herbert Ope cit., p. 18. Blumer, "Public Opinion and Public Opinion olling," Voice of the People: Readings in Public Opinion and ed. Reo M. Christenson and Robert O. McWilliams Propaganda, (New York: McGraw-Hill Book Co., Inc., 1962), p. 602. |
