| Description |
The purpose of this paper is to analyze effects that bribery and the 9/11 terrorist attacks had on the 2002 Salt Lake City Winter Olympic games' profitability. More specifically in terms of the Salt Lake Olympic Committee's (SLOC) operating budget and how the two events affected committee actions to generate a budget surplus. Although the 2002 games were riddled with intrigue and trials before its commencement, it was nevertheless heralded as one of the few games in Olympic history to generate a profit. In response to initial setbacks, a newly reorganized SLOC turned the tide of the games to create a worthy Olympic experience. These causes are most directly linked to robust sponsorship and fiscal discipline relating to budget items. Although there were various sources contributing to Olympic revenue, this paper will focus on sponsorship and government funding specifically. The research used to develop this thesis drew from federal court cases, scholarly journals, data from the U.S. General Accounting Office, statements from SLOC members, International Olympic Committee (IOC) documents, and news articles. The sources reveal that the bid scandal and the September 11 terrorist attacks did not compromise the games' profitability in the long run. |
