Characteristics of salespeople that drive top sales pepformance in techonolgy companies

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Publication Type honors thesis
School or College David Eccles School of Business
Department Markets and Organizations
Faculty Mentor Scott Schaefer
Creator Barker, Adam
Title Characteristics of salespeople that drive top sales pepformance in techonolgy companies
Date 2022
Description This paper sets out to determine what drives top sales performance in technology companies. Specifically, this analysis focuses on characteristics of the salespeople in one software company and excludes factors such as the company's incentive structure, customer concentration within regions serviced, products sold, etc., with the hope to identify qualities that recruiters can select for, ultimately informing hiring processes and improving efficiencies. I use certain sales and personnel data obtained from a software company. I find that, of the characteristics observed, a salesperson's tenure at their company and level of education obtained are the only observable characteristics that have a significant effect on reaching individual sales quotas. I include a discussion of this company's idiosyncrasies as well as commentary on the implications of my findings.
Type Text
Publisher University of Utah
Language eng
Rights Management (c) Adam Barker
Format Medium application/pdf
Permissions Reference URL https://collections.lib.utah.edu/ark:/87278/s69jft8e
ARK ark:/87278/s6nsc5s4
Setname ir_htoa
ID 2001899
Reference URL https://collections.lib.utah.edu/ark:/87278/s6nsc5s4
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