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Theses & Dissertations
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Year
2014
TO
2014
School Or College
David Eccles School of Business
1
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Operations & Information Systems
1
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dissertation
1
Subject
Community
1
Consumer engagement
1
Social learning
1
Social media
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Social networks
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ir_etd
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Publication Type
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Liang, Bo
A relational view of consumer social learning in virtual communities
Community; Consumer engagement; Social learning; Social media; Social networks
2014-12
dissertation
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