TO
1 - 25 of 2
| Author | Title | Subject | Date | Publication Type | ||
|---|---|---|---|---|---|---|
| 1 |
 |
Seo, Joon Yong | Role of color in environmental messages and claims: green can be both beneficial and misleading | Green marketing; Product management | 2010 | dissertation |
| 2 |
 |
Hoskins, Jake David | Two empirical essays on the drivers of new product performance for fast moving consumer goods | Brand proliferation; Local products; National products; New products; Product management; Product Strategy | 2015-05 | dissertation |
1 - 25 of 2