Publication Type |
honors thesis |
School or College |
David Eccles School of Business |
Department |
Marketing |
Thesis Supervisor |
Kent L. Granzin |
Honors Advisor/Mentor |
Janeen A. Costa |
Creator |
Curtis, Linnea |
Title |
The use of a model in determining snacking behavior |
Date |
1992-06 |
Year graduated |
1992 |
Description |
The purpose of this study is to analyze how the use of a model in formulating the research design of a survey can provide a better and more thorough understanding of the existing relationships between consumers' attitudes and their behaviors with respect to snacking. This objective will be accomplished by examining the results of two separate surveys which both deal with nutritional attitudes and behaviors. |
Type |
Text |
Publisher |
University of Utah |
Subject |
Snack foods - Marketing |
Language |
eng |
Rights Management |
(c) Linnea Curtis |
Format Medium |
application/pdf |
ARK |
ark:/87278/s6dz47mc |
Setname |
ir_htca |
ID |
1304680 |
Reference URL |
https://collections.lib.utah.edu/ark:/87278/s6dz47mc |