Clinical validation and cognitive elaboration: signs that encourage sustained recycling

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Publication Type Journal Article
School or College College of Social & Behavioral Science
Department Psychology
Creator White, Paul H.
Other Author Stoll, Robert; Birch, Paul, Werner, Carol M.
Title Clinical validation and cognitive elaboration: signs that encourage sustained recycling
Date 2002-08-01
Description Three field experiments coupled the clinical psychology concept of validation with Elaboration Likelihood Model-Heuristic-Systematic Model theorizing to increase the influence of persuasive messages on aluminum can recycling. Signs that validated students' complaints that aluminum can recycling was inconvenient, but persuaded them to recycle anyhow (validate-persuade) were expected to reduce reactance, increase scrutiny and cognitive elaboration, and result in longer term behavior change. Across these 3 experiments, signs influenced recycling relative to baseline; a persuasive message was more influential than convenience; and clinical validation received support as a way to increase message scrutiny, cognitive elaboration, and sustained behavior change. [ABSTRACT FROM AUTHOR]
Type Text
Publisher Lawrence Erlbaum Associates
First Page 185
Last Page 203
Subject Psychology; Recycled products; Refuse, disposal; Clinical Psychology; Field experiments
Language eng
Bibliographic Citation Werner, C.M., Stoll, R., Birch, P., & White, P.H. (2002). Clinical validation and cognitive elaboration: signs that encourage sustained recycling. Basic and Applied Social Psychology, 24, 185-203.
Rights Management (c) 2002 Laurence Erlbaum Associates (contact Laurence Earlbaum Associates for permission to use or reprint)
Format Medium application/pdf
Format Extent 134,551 Bytes
Identifier ir-main,426
ARK ark:/87278/s6fb5mnv
Setname ir_uspace
Date Created 2012-06-13
Date Modified 2021-05-06
ID 707383
Reference URL https://collections.lib.utah.edu/ark:/87278/s6fb5mnv
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